What to Ask at Your Listing Appointment: 5 Questions Every Seller Should Bring

Getting ready to list your home? Before you sign with a real estate agent, there’s one crucial step: the listing appointment. This isn’t just a formality—it’s your chance to interview the agent, understand their process, and make sure they’re the right fit to guide your sale from start to finish.

At Sage & Cedar, we believe sellers deserve transparency, strategy, and confidence in who they choose to represent their home. That’s why we’ve created a curated list of high-impact questions to help you get clarity, cut through the noise, and find a Realtor® who’s ready to deliver real results.

1. What is your marketing strategy to sell my home?

A sign in the yard and a listing on Zillow isn’t enough. Ask how they’ll make your home stand out—online, in-person, and in the eyes of buyers and their agents. Great marketing should include professional photography, compelling listing descriptions, social media exposure, and more.

2. How will you determine the listing price of my home?

The right price attracts the right buyers. Your agent should walk you through a comparative market analysis (CMA), local market trends, and a strategy tailored to your timeline and goals—not just guess based on nearby homes.

3. How often will you communicate with me, and through what channels?

Will you get weekly updates? Real-time feedback after showings? Clear expectations around communication styles and timing can save a lot of frustration later.

4. How do you vet potential buyers who want to tour my home?

You deserve to know who’s coming through your front door. A good agent ensures showings are limited to qualified buyers who’ve been vetted and scheduled through secure systems.

5. What fees and commissions should I expect?

Transparency around costs is key. Your agent should clearly outline their commission structure, what’s included in their service, and any other selling expenses you might encounter.

 

 

Whether you’re selling your first home or your fifth, the right questions can make all the difference. Want to know how a Sage & Cedar agent would answer? Reach out today to schedule a listing consultation—and let’s make your next move a successful one.